I write two posts a month exclusively on TheSocialCustomer.com, which I do think is a very interesting community to share all things related to Social Businesses and Social CRM.
When I told you what I was going to focus on for this year I said I wanted to look at the evolving business functions in a social business. I am going to use that platform for that exploration — but will also announce it here in case you just get the feed for this blog (yeah, I am that smart and figured that out last night…).
First post looked at the role of Customer Service as the new Marketing (conclusion, no).
Today’s post looks at the role of Sales in a Social Business.
Enjoy, and feel free to drop your comments there — as the content won’t be republished anywhere else…