The SCRM-E2.0 Convergence: Train Wreck or Chunnel?

On Tuesday January 12th we had discussion on the convergence between SCRM and Enterprise 2.0. My introduction to the topic summarized what I see as the main issue: SCRM and Enterprise 2.0 are heading in the same direction (customer-centricity), talking about the same issues (engagement), using the same technologies (collaboration), and solving similar problems (culture, …