As promised, I’ve decided to share (and test) my next three rules of social media marketing, as a follow on to my last post. These are loosely inspired by the “immutable laws” from Ries and Trout, and are based on some of the models my firm is developing. They also aim to be observations and …
Continue reading "Three (more) Rules for Making Social Marketing Work"
Instead of doing mini posts for the rest of the CRM-world related news from Oracle OpenWorld, I am going to summarize them in a few bullet points. These are the not-worthy-of-an-entire-post-yet-interesting-nevertheless-news: Fusion Hype: Probably the most over-hyped item in the show, and the most expected. If you add to that the presence the Governator (man, …
Continue reading "Final Musings, Thoughts, and What to Do Next from OpenWorld"
