Currently viewing the tag: "MySpace"
As promised, I’ve decided to share (and test) my next three rules of social media marketing, as a follow on to my last post.
These are loosely inspired by the “immutable laws” from Ries and Trout, and are based on some of the models my
Implementing Social Media has no effect on Loyalty.
Loyalty is achieved over a long-time, building trusty relationships and consistently delivering to expectations – or exceeding them. Expectations are set by the organization in response to customer’s needs, with an eye to what they can do to meet their needs as well. Not providing service through [...]
