You probably heard the many experts telling you to listen and engage with your customers.
Do it! Today!
Get on Twitter!
Get on Facebook!
LISTEN! ENGAGE!
If you just followed the advice you already know that in the long run it just consumes resources for no gain. Sure, you can engage with an upset customer [...]
I get plenty of Press Releases, News, and Emails from people in the industry. Some of them are converted into Posts, some of them are good enough to know, some of them, well – I won’t tell you how to use Soda Pop to rob a bank, let’s just say that…
Here is a compilation [...]
Fifty percent of CRM Projects Fail.
Thirty Five Percent of all IT Projects Fail.
Do you know why? Asuret does.
You probably read Michael Krigsman column on ZDNet dealing with failure. If you can say this without smiling, he knows how to fail. He also knows how to prevent it. His company is [...]

