It is certainly quite interesting to hear people discuss “The Social Business” as if it was a brand-new invention, something that we never thought of before. These are the same people that are claiming that now the customer is in control and we have to turn our businesses to them and vow in their general [...]
I have made adjustments to the way I think about Loyalty.
I want to thank everyone for participating, reading, commenting, and for providing very thoughtful point-of-views that I had not considered before. I went through all the comments and summarized them into six lessons learned:
