On Tuesday October 6th 2009 Helpstream announced a new module for their Social CRM Product: Social Marketing. I had a briefing with Bob Warfield (CEO) and Bill Odell (VP of Marketing) to understand better what the new offer is all about, and how it moves the company closer to [...]
Master Interviews: 1 – Frank Eliason (@comcastcares) talks about justifying SCRM
Continuing on the series of Master Interviews I conducted the past few weeks, I am now very pleased to introduce one with Marshall Lager. If you don’t know Marshall, he wrote for Destination CRM for what seems like forever, and has [...]
