Currently viewing the tag: "CRM"
Intriguing title, right? Promise, there is a method to the madness… stay tuned.
One of my clients (Ciboodle – officially known as Sword-Ciboodle) launched their community platform yesterday (Ciboodle Crowd). You can read more about it and watch a video here.
That is the “official press-release” part of this post — but it [...]
Missed me? Come on, only been a month — OK, promise to not go away for so long again. Scout’s honor.
Part of the reason I was gone so long was the Gartner Social CRM Magic Quadrant (paid subscription necessary) published last Monday. I had to work with clients on the positioning, the arguing [...]
Before we begin, two caveats:
1) When I said I would never write another series I was so sure this would not happen — then, this became too long…
2) Social CRM is not a technology, never will be. This is the vendor complement to The Roadmap to SCRM [...]
I am doing a Webinar with the incredible Brent Leary and Jacada Wednesday on the topic of Social Experience.
Preparing for this was quite interesting. I was working with some of the slides I have on Social Experience (available on Slideshare) and thinking about the questions that I get almost [...]
Lithium (a client, don’t forget to mark that column in your log) acquired Scout Labs (a vendor specializing in Social Media Analytics and not a client). The deal was estimated at around $20MM (not that makes any difference, but am reporting the news here), and is expected to overcome all FTC objections (not that they [...]
I wrote about using analytics to get more value out of communities and how to use analytics to get to know your customers better. However, the more I think about it, the more that I see the accuracy of the analysis as one of the most relevant issues for analytics. Continuing the series [...]
Yesterday, May 5 1020, I presented on how to evolve traditional customer experiences into socially-enhanced customer experiences at Parafest 2010.
Here are the slides, feel free to shoot me an email with any questions or comments.
Para fest 2010 changing the experience
View more presentations [...]
Parature (not a client, in case you are keeping track of who is and who isn’t) introduced this morning a new product: Parature for Facebook. It is the first in a line of products they say are going to be introduced in the next few months where they port their customer service solution to Social [...]
Yesterday (when I began to write this) Allegiance (a Voice of the Customer – nee Enterprise Feedback Management vendor) announced they were launching their platform to deliver Voice of the Customer functionality via Social Media channels. I saw a demo of SocialVoice last week, and there are some very interesting features.
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Today Attensity – an analytics and eService vendor – announced they were acquiring Biz360 – a community and social media monitoring vendor. Biz360′s main product will be relabeled Attensity 360 and be offered as part of the Attensity portfolio, pricing will be similar to what is available today. Attensity announced earlier this year a partnership [...]
