Continuing on the series of Master Interviews I conducted the past few weeks, I am now very pleased to introduce one with Marshall Lager. If you don’t know Marshall, he wrote for Destination CRM for what seems like forever, and has [...]
Whatever project you are working on, someone will always tell you how to do it better, faster, easier, cheaper. You will figure out a better way to do it, as soon as you are done. Someone, somewhere, ran a research project that you could’ve used to [...]